Lowrider Magazine, the 43-year-old publication honoring lowriding, the tradition of car modification started by Chicanos in the 60s, announced in 2019 that they’d stop print publication. 

The magazine engaged lowrider lovers across the globe, but also showcased lowriding meccas like Los Angeles, San José and Española, New Mexico.

These cars are works of art that have united Chicano communities everywhere. They’re more than just a fancy paint job or hydraulics. “Family, camaraderie and an entire lifestyle are the core of the lowrider scene,” says the magazine. 

Lowriders have been a part of American culture for decades, and they’ve taken on different meanings throughout time. But for the people who put their blood, sweat and tears into making these cars, it’s about celebrating Chicano art and identity. 

Luckily, Lowrider Magazine will continue as an online publication, giving readers access to lowriding events like competitions and car shows. 

Social media has also given #lowriders (the people) the opportunity to connect with one another about their love of #lowriders (the cars). 

If your eyes ever need a reminder of how beautiful Chicano expression can be, lowriders will always be there for you.


Lisann Ramos (she/her/hers) is a Content Writer for Pulso. She is a Cuban American writer, audio producer and reporter. She produces a podcast called Now That We’re Friends for O, Miami. She lives in Miami, Florida, where she was born and raised. 📧: [email protected]